Reach engaged audiences on 15,000+ news websites from 60+ countries.
Reach engaged audiences on 15,000+ news websites from 60+ countries.
A free, global list focused on local journalism
A free, global list focused on local journalism
What is Ads for News?
Ads for News is a growing index of news media with datapoints that brands, their agencies and technology partners can use in their media planning and buying.
We make it easier for brands to reach audiences on news media, supporting real, local journalism while experiencing the unparalleled benefits of
advertising in news environments.
We are a non-profit initiative of Internews, a World-Changing Idea and our service
can be accessed 100% free of charge.
Performance that pays
As a source of news and information, social media is trusted by 41% of people compared to 59% for traditional media – a 43% relative increase. Source: 2023 Edelman Trust Barometer.
85% of people say that seeing a brand in their news brand gives them confidence that it’s right for them. Source: Newsworks
Is hard news bad for brands? The simple answer is “no”! There is 1.4x longer dwell time on hard news compared to soft news, and higher brain activation. Source: The Hard News Project
Key partners
Join our key partners in ensuring advertisers can reach local markets at scale through essential local journalism.
Local partners & our coverage
News media associations that have contributed to building the Ads for News index:
Strengthen your ad campaigns and the communities you target.